The Do, The Show, where it all happens, where things come together, where BAC and Marla and all her pals in the Anthusian Textile Unit make their statement.
Every workday during the third shift—the night shift—hip and knowledgeable designers create fabric and the clothing to go with it. The idea is to entice purchasers to buy BAC's product. The purchasers in turn export the BAC product to all corners of the Galaxy, maybe even the Universe. The cloth and styles range from the classic khaki slacks and blue work shirt combo all the way to the industrialized corn plastic unisuit that no one in their right mind would wear. They design it all and make a lot of money doing so.
The first shift workers, Marla's gang, rise early and work late translating the third shift "Freezehead" collections into fashion show material. Marla coordinates her little corner of the BAC world with the help of 11 weavers, an assistant, a mainframe computer, and the authority to boss hundreds of people and as many robot mannequins as she wants around. It takes all day for the weavers to weave the cloth, the tailor and her staff to get the clothing made, and then Marla to coordinate the show. She works with stage managers, lighting directors, music designers, choreographers, programmers, copyeditors, suppliers, and the occasional contract weaver to get The Do done.
The Do itself is over the top. Flashing colored lights, dancers, free flowing alcohol and coffee, over the top announcers, lip-synching robots, gyrating naked boys, trapeze artists, caged animals, drugged acrobats, slam poetry, heavy metals sleazy music, cocaine in the restrooms, and laughing gas in the central air. Everybody—not just everybody whose anybody—but everybody goes to The Do. The buyers, the sellers, the designers, the critics, the hangers on, the addicts, the Papparazzi, the commentators, and the BAC sales reps all meet over coffee and Dolly Pills during the show. Contacts are made, arrangements made, orders sold every night. Sales and resales are consummated the following day in the thousands of textile exchange offices all over BAC's empire.
Just like with the nightly news, it takes all day, hundreds of workers, and tons of money to make the Do. In the end, you're left shaking your head and wondering what it's all for. But dang, what a show!